
Build a Community People Choose
Strong communities don’t happen by accident.
Communities that attract and retain people share a common foundation. They offer the right mix of infrastructure, access, and quality of life that helps people see themselves living and staying there.
Whether you’re just getting started or building on what you already have, these are the core elements that shape communities where people choose to be.
What It Takes
There’s no single path, but across West Virginia and beyond, the same building blocks show up again and again.
1. ESSENTIAL ASSETS
Reliable infrastructure is the starting point.
Communities need strong fundamentals, including broadband access and a range of housing options. These are the basics that allow people to live and work in a place long term.
Where to start
- Explore Fund Your Project for funding opportunities and guidance
- Build local leadership and partnerships through Build Local Capacity
2. OUTDOOR ASSETS
The outdoors is a major driver of place.
Access to trails, rivers, and open space continues to shape where people choose to live. Communities that invest in outdoor assets create experiences that draw people in and keep them engaged.
Where to start:
Learn how to plan and build trails through Build Outdoor Infrastructure
Develop skills through Trail Training & Education
3. COMMUNITY VIBRANCY
People stay where they feel connected.
From local businesses and events to arts and culture, the character of a community matters. These are the elements that turn a visit into something more lasting.
Where to start:
- Support entrepreneurs and local growth through Grow Your WV Business
- Connect with partners and organizations through Get Involved
4. LIVABILITY
Day-to-day life matters.
People need to see how they fit into a community. That includes access to schools, healthcare, and essential services, along with a cost of living that makes sense for their situation.
Where to start:
- Strengthen local leadership and planning through Build Local Capacity
- Explore funding and project support through Fund Your Project
5. ECONOMIC FACTORS
Opportunity still plays a role.
Communities that show signs of growth and momentum tend to attract more interest. Job opportunities, business activity, and a sense of forward movement all contribute to long-term success.
Where to start:
- Support business growth through Grow Your WV Business
- Explore entrepreneurship support through Vantage Ventures Boost